PROFILE
Smorgasburg:
Brooklyn's Outdoor Dining Destination
This artisanal food fair is a smart stepping-stone for its vendors, nurturing startup producers
to become full-fledged businesses that bring quality, creativity and care to the spotlight.
BY EVA MESZAROS
PHOTO: KATE GLICKSBERG/BROOKLYN FLEA
C
rowds of young urbanites flood the grounds of Smorgasburg
in Brooklyn, N.Y., like clockwork every summer weekend.
With rumbling stomachs, wallets in hand, and often dogs or
kids in tow, locals and tourists alike head to the outdoor, food-centric
market to see what all the fuss is about—or return week after week
once they know.
With its two locations that have long drawn crowds on their own—
the Manhattan skyline–facing waterfront in Williamsburg, and Dumbo's
Brooklyn Bridge Park, in the shadow of the iconic Brooklyn Bridge—
Smorgasburg has positioned itself as a mainstay in the Brooklyn artisanal
landscape and a veritable New York destination.
MARKET STATS
Open:
Williamsburg: 2011; Dumbo: 2012
Total square footage:
Williamsburg: 50,000 square feet;
Dumbo: 30,000 square feet
Cost of 10x10 stall:
$120–$225 per day,
depending on food, electricity, etc.
Staff:
3 fulltime, 40 part-time
MAY/JUNE 2013
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