Specialty Food Magazine


Specialty Food Magazine is the leading publication for retailers, manufacturers and foodservice professionals in the specialty food trade. It provides news, trends and business-building insights that help readers keep their businesses competitive.

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Page 117 of 139

BY JULIE GALLAGHER T he speed with which a food maker communicates to stakeholders during a crisis can greatly impact the outcome, so it's always best to prepare for potential disasters before they strike, advises Jonathan Bernstein, president of Bernstein Crisis Management. Following are 10 steps for minimizing, or altogether preventing, reputational or other business threats. 10 Steps for Preparing for and Navigating a Crisis specialty food maker WINTER 2018 115

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